So which is the hybrid?  That’s one of the highlights of the Audi A6 hybrid.

Unlike many cars, the Audi A6 hybrid doesn’t shout “Look at me, I’m a hybrid”!  The new styling is bold and if you look closely you can tell which is the hybrid from the subtle badging.  Is this a turn off?  I don’t know because part of the sales success of the Prius other than competence is the fact that it looks like no other car.  A Prius is instantly identifiable as a hybrid.  The Honda and Nissan hybrids haven’t sold nearly as well even thought the Nissan licenses Toyota’s hybrid technology and system.  In fact, only the Prius can really be called a complete sales success.  In fact, if you asked most people what was the first modern hybrid sold in the US, you’d probably hear Prius instead of the correct answer, the Honda Insight.

So should Audi have followed the Hyundai Sonata’s example and given the A6 hybrid at least a different grille, headlights, and taillights?  The sales numbers will tell…